Urgent opening for Marketing Automation Data Quality Specialist for Bangalore Location with IBM .
Skills - Location : Bangalore
Band : 6 / 7
Job Description:
The Marketing Automation Data Quality Specialist will play a key role in ensuring that the data inputs into our marketing systems is accurate for downstream reporting. The role includes auditing, analysis, reporting, and recommending areas that require improvements: end user skills, best practices in using our tools, system enhancements, proactive issue resolution. Skills needed include the ability to understand system linkages, data flow between systems, end user processes, root cause analysis, and the ability to collaborate with others to monitor whether the recommended actions are addressing the issue. Excellent written and verbal communications as well as an ability to clearly present recommendations to management.
Areas to audit, analyze, and provide recommendations to improve:
DBM
Audit whether flowcharts are being mapped correctly to system tables
Monitor flowchart creation best practices are being followed
Ensure Scope of transaction is being followed during campaign design
DPP
Ensure Scope of transaction is being followed during campaign set up
Monitor naming conventions are being adhered to in Collaborate
Track data quality for response data being collated in MAT
Audit accuracy of offers being associated to tactics during set up
Ensure tactics and offers are archived or set to complete upon
completion
Audit campaign maps to ensure they align to execution
Audit data in the planning tools to compare to actuals
LDR
Ensure Siebel opty number is recorded on response record in Affinium
Leads if response is closed out with status 'Opportunity Created'
Ensure sub statuses align to reason for closing
Ensure Scope of transaction is adhered during LDR follow-up
System
Monitor system tracking of offer attributes and preferences on responses
Ensure folder structure is accurate and up to date
Please mail your resume in deepika.gupta@pyramidconsultinginc.com if interested with following details...
1. Total Exp:
2. Relevant Experience:
3. Notice Period:
4. CTC:
5. Expected CTC:
6. Current organization:
Deepika Gupta
Pyramid Consulting, Inc
Office: 91 120 4343500 Extn. 159
Cell : +91 9911598155
Email id- deepika.gupta@pyramidconsultinginc.com
www.pyramidci.com
